Сbout translated texteadline: Sberbank Applies for Trademark Registration with Chinese Characters
Sberbank has filed an application for trademark registration featuring the logo of the credit organization, including Russian words and Chinese characters that represent the word «bank.» The application was submitted to Rospatent on August 30th. Sberbank stated to TASS that the trademark is needed for potential interaction with the Chinese audience in the border region with the People’s Republic of China. The Republic of Altai, Trans-Baikal, Khabarovsk, and Primorsky Territories, as well as the Jewish Autonomous and Amur Regions, share a border with China.
An earlier statement by Alexander Vedyakhin, the deputy chairman of the Sberbank’s executive board, was published by the media, indicating that the company plans to open a branch in China by the end of the year. The bank already has a representation office in the country with limited functions.